“For the project, each child was asked to pick something he or she wished for across five categories ranging from school necessities, sporting equipment, household goods to toys. Come December, these children will have the opportunity to enjoy themselves and have their wish fulfilled by the generous public,” explained Sunway Group Brand Marketing and Communications Senior General Manager Jane Poh.
Saturday, December 7, 2019
Give A Child A Christmas Gift with Sunway's Giving Truck
A journey of giving and bringing extra cheer in a roving truck filled with more than 1,500 children’s wishes. Malaysian conglomerate, Sunway Group has rolled out its giving truck, just in time as the year-end approaches and the Klang Valley community gets into the holiday spirit.
A brainchild of the Sunway Group, the “Celebrate Giving with Sunway” project is part of Sunway Group’s sustainabilty initiatives under the #SunwayforGood banner.
The wish-fulfilling truck, which is supported by Sunway Pals, Fujifilm, Parkson and AEON will tour around Klang Valley, so that citizens can participate in the gifting. Fashioned as a giant gift wrapped in red, the truck carries more than 1,500 wishes of the children from thirty welfare homes in the Klang Valley.
Right up to December 15, members of the public who would like to send their heartfelt messages to these children and help make their holiday dreams come true can look out for the #SunwayforGood truck which will be roving around the Klang Valley from 11 am to 7 pm on weekdays and 12 pm to 8 pm on weekends. Once a donation is made, the benefactor will have a picture taken and the gift will be sent to the child along with a personalised holiday wish and message. To catch the truck, please log on to https://www.sunway.com.my/celebrate-giving-with-sunway/
“For the project, each child was asked to pick something he or she wished for across five categories ranging from school necessities, sporting equipment, household goods to toys. Come December, these children will have the opportunity to enjoy themselves and have their wish fulfilled by the generous public,” explained Sunway Group Brand Marketing and Communications Senior General Manager Jane Poh.
#SunwayforGood initiatives has reached out to 40,000 beneficiaries this year alone. Sunway aims to be able to reach 50,000 beneficiaries by the end of 2019.
“For the project, each child was asked to pick something he or she wished for across five categories ranging from school necessities, sporting equipment, household goods to toys. Come December, these children will have the opportunity to enjoy themselves and have their wish fulfilled by the generous public,” explained Sunway Group Brand Marketing and Communications Senior General Manager Jane Poh.
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